A glance at the modern customer engagement process – What Marketer must focus
100% Customer engagement is the end goal for every business entity. Brands are constantly trying to innovate on the service approach and product features.
This whitepaper enlightens the reader with a glance at the modern customer engagement process. It also covers the customer touch points that marketers need to focus on. It covers a few tips and tricks that will enable businesses to stay competitive in the market.
Key questions answered:
- How to engage with the modern customers through relevant marketing communication across the purchase lifecycle?
- What are some of the techniques and tips to build customer engagement?
- What are the touchpoints marketers need to focus on to engage with the customers better?
Table of Content
- Executive Summary
- Introduction to the modern customer engagement process
- Customer engagement trends
- Key customer engagement touchpoints marketers need to focus on
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