About the eBook Lead generation is one of the key components in every business growth strategy. The world today has already shifted its grounds from traditional means to more and more digital forms of business. Hence, many traditional business practices like print advertising remain obsolete now. Newer forms of...
About this eBook Marketing automation is transforming the traditional marketing practices using technology. In today’s digitally connected world, marketers must consider newer techniques to engage with the customer. Thereby, creating a digital brand community. Marketing departments of many brands still need to automate repetitive tasks such as...
About the Intro Guide The digitization Intro Guide highlights the digital infrastructure in the Middle East. Dubai is in the forefront by developing and testing key technologies as part of the Dubai Smart Initiative. Despite the growing economic distress among countries in this region, Organizations are keen...
