Leveraging competitor benchmarking to achieve business growth Competitor benchmarking is an essential technique business must adopt today. In this dynamic world staying ahead of the competition requires consistent result-oriented marketing efforts. Competitive benchmarking helps in achieving this business goal. Competitor benchmarking helps in streamlining your marketing efforts...
About the eBook Lead generation is one of the key components in every business growth strategy. The world today has already shifted its grounds from traditional means to more and more digital forms of business. Hence, many traditional business practices like print advertising remain obsolete now. Newer forms of...
Industry: Facilities Management Market: UAE Objective A leading facilities provider in the UAE aimed at transforming the brand into a leading player in the Facility Management sector in the region. Building brand awareness, establishing a strong social presence and generating quality leads were the critical business goals identified...
Understanding the customers completely and serving them right is the key success factor for business growth. This whitepaper highlights techniques to study your customers and develop a journey map. It also covers the business impacts of laying out an effective customer journey map. Key Highlights: With the...
This White Paper highlights the steps involved in an effective lead generation process. The techniques discussed here would help brands convert their visitors into prospects and eventually into customers. The paper also indicates the key trends in the B2B lead generation process that marketer must follow...
Industry: Automobile Market: UAE Objective Generate quality leads by letting the enthusiastic customers know about the latest variant of an SUV and trigger them for a Pre-book through an exclusive Email Campaign. The campaign aimed at tapping the existing vehicle owners of the previous model with an opportunity...
About this eBook Marketing automation is transforming the traditional marketing practices using technology. In today’s digitally connected world, marketers must consider newer techniques to engage with the customer. Thereby, creating a digital brand community. Marketing departments of many brands still need to automate repetitive tasks such as...
Industry: Automobile Market: Saudi Arabia Objective A leading automobile manufacturer in Saudi Arabia was imperative on mapping competitions’ locations and benchmark the services with them to find areas of improvement. Our Approach A location-based mobile app was developed to conduct a mystery assessment study. It gathers insights into the brand’s...
