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About the eBook Lead generation is one of the key components in every business growth strategy. The world today has already shifted its grounds from traditional means to more and more digital forms of business. Hence, many traditional business practices like print advertising remain obsolete now. Newer forms of...

Understanding the customers completely and serving them right is the key success factor for business growth. This whitepaper highlights techniques to study your customers and develop a journey map. It also covers the business impacts of laying out an effective customer journey map. Key Highlights: With the...