During the ongoing Covid-19 situation, it is not a knee jerk reaction if you are planning to introduce marketing budget cuts. You're not the only one. Many businesses are either considering this option or have already scaled down their marketing budgets. While the apparent need &...
Today is a frustrating time. With offices closed and public movements restricted, businesses have taken a hit. Nobody wished for this. Let's face it; there's not much you & I can do about it [except of course adhering to the Government guidelines & practice social distancing]. But...
Even if you have been living under the proverbial rock, there is little chance that you have not heard of the global pandemic - COVID-19 mostly referred to as the Coronavirus. With daily reports of thousands of cases across the globe, several measures are initiated...