Loyalty plans are a great way to build brand advocacy through customers. A loyal and repeating customer spends 67% more than a new customer. Thus, it is only natural for any business to give loyalty programs a sincere thought. https://www.youtube.com/watch?v=e7FguRtB3kc In a previous post, we have discussed...
Investing in a customer loyalty plan is only natural for any business today. While acquiring a new customer costs 5 to 25 times more than to retain an existing one, an existing customer spends 67% more than a new customer. As a result, today almost...
Lead generation is a pivotal step in sales management. This is as obvious as the fact that Sun rises from the west. Yet, we see many brands jumping straight into lead generation activities without a solid strategy in place and focus on creative aspects alone. Perhaps,...